National Database & Registration Authority (NADRA), Ministry of Interior, has announced digital communication and social media jobs for 2025. The organization is seeking highly qualified professionals for senior roles in social media management, content generation, video production, and digital archiving to strengthen its public engagement and communication strategy.
Positions are available at the Headquarters in Islamabad for Deputy Director (Social Media Management), Assistant Director (Content Generation), Deputy Assistant Director (Video Content Creator), Deputy Assistant Director (Social Media Specialist) and Deputy Assistant Director (Digital Archiving Specialist). These posts are on a contract basis under NADRA Employees (Service) Regulations and offer market‑competitive packages.
Candidates must hold a Bachelor’s degree (16 years education) in Mass Communications, Media Studies, Business Administration, Journalism or related fields from an HEC‑recognized university, with professional experience ranging from 1 to 10 years depending on the position. Applicants apply online via NADRA’s careers portal within the specified deadline.
Basic Information
| Item | Details |
|---|---|
| Organization | National Database & Registration Authority (NADRA) |
| Ministry | Ministry of Interior, Government of Pakistan |
| Job Type | Contract (as per NADRA Service Regulations) |
| Location | Islamabad (Headquarters) |
| Education Required | 16 years of education – Bachelors in Mass Comm, Media Studies, PR, Business Admin, Journalism or related |
| Experience Required | 1–10 years (post-wise) |
| Application Mode | Online only |
| Careers Portal | https://careers.nadra.gov.pk |
| Age Limits | 30–44 years (post-wise maximum) |
| Last Date to Apply | As mentioned in ad (typically 15 days from publication) |
Available Positions
- Deputy Director (Social Media Management) – Age max: 44 years
- Assistant Director (Content Generation) – Age max: 37 years
- Deputy Assistant Director (Video Content Creator) – Age max: 30 years
- Deputy Assistant Director (Social Media Specialist) – Age max: 30 years
- Deputy Assistant Director (Digital Archiving Specialist) – Age max: 30 years
(All posts require full‑time work at NADRA Headquarters, Islamabad.)
Eligibility Criteria
Common Educational Requirements (All Posts)
- Bachelors in Mass Communications, Media Studies, Public Relations, Business Administration, Journalism, or related field from an HEC‑recognized university.
- Minimum 16 years of HEC‑verified education.
- Master’s degree in relevant field will be preferred.
- Degrees must be attested by HEC.
1. Deputy Director – Social Media Management (Max Age 44)
- Experience: Preferably 8–10 years professional experience in:
- Public relations, media engagement, corporate communications or outreach.
- With at least 3–5 years in digital communications & social media.
- Key Competencies:
- Developing social media & digital communication strategies.
- Designing and executing multi‑platform digital campaigns.
- Managing content teams, analytics, KPIs, and feedback mechanisms.
- Handling crises, leading engagement initiatives, and preparing senior‑management reports.
2. Assistant Director – Content Generation (Max Age 37)
- Experience: Preferably 7–10 years post‑qualification experience in:
- Public sector communications or digital media.
- Narrative & strategy building, multimedia storytelling, video scripts, copywriting.
- Skills:
- Developing integrated communication strategies.
- Hands‑on content production, visual storytelling, and campaign design.
3. Deputy Assistant Director – Video Content Creator (Max Age 30)
- Experience: Preferably 1–2 years in video/content creation.
- Skills:
- Professional experience as Video Editor & camera operator.
- Proficiency with Adobe Premiere Pro, After Effects, Final Cut Pro or similar.
- Strong understanding of cinematography, lighting, visual storytelling.
- Ability to plan, shoot, and edit high‑quality videos for multiple platforms.
4. Deputy Assistant Director – Social Media Specialist (Max Age 30)
- Experience: Preferably 1–2 years in media engagement or corporate communications, well versed in social media trends.
- Skills:
- Managing official social media accounts, ensuring compliance with policies.
- Content planning, scheduling, community engagement.
- Monitoring analytics, trends, and preparing engagement reports.
- Running paid campaigns, collaborations, and crisis response.
5. Deputy Assistant Director – Digital Archiving Specialist (Max Age 30)
- Experience: Preferably 1–2 years in:
- Digital archiving, records management, digital asset management.
- Skills:
- Designing digital archiving systems and metadata standards.
- Digitizing physical documents, photographs and media.
- Implementing search/retrieval functions and long‑term preservation.
- Coordinating with departments to manage archival content.
General Conditions
- Only post‑qualification experience is counted.
- Government employees must apply through proper channel with NOC.
- Shortlisted candidates will be called for interview; no TA/DA is admissible.
Benefits of Working at NADRA (Digital & Social Media Wing)
- Opportunity to lead national‑level digital communication initiatives for a key federal authority.
- Market‑competitive salary package and allowances under NADRA regulations.
- Exposure to cutting‑edge social media, digital archiving and content production tools.
- Professional growth through working with cross‑functional teams and senior leadership.
Contact Details
| Department / Office | Details |
|---|---|
| Organization | National Database & Registration Authority (NADRA) |
| HR Directorate Address | NADRA Headquarters, State Bank of Pakistan Building, Shahrah‑e‑Jamhuriat, Sector G‑5/2, Islamabad |
| Careers Portal | https://careers.nadra.gov.pk |
| Official Website | https://www.nadra.gov.pk |
(Exact address in the ad may vary slightly; refer to the published notice.)
How To Apply
- Online Registration
- Visit https://careers.nadra.gov.pk.
- Create an account or log in.
- Select Desired Post
- Find the listing for the Digital Communication / Social Media advertisement.
- Choose the relevant post (e.g., Deputy Director Social Media, Assistant Director Content Generation).
- Fill & Submit Application
- Complete the online form with personal, educational and experience details.
- Upload updated CV, CNIC, and educational/experience documents as required.
- Submit the application before the deadline mentioned in the advertisement.
- Post‑Application
- Only shortlisted candidates will be called for test/interview.
- Bring original documents at the time of interview.
- No TA/DA will be provided.
FAQs
Q1. What is the required education for these NADRA digital posts?
A. A 16‑year degree (Bachelor’s) in Mass Communications, Media Studies, Business Administration, Journalism or related field from an HEC‑recognized university; Master’s is preferred.
Q2. How much experience is needed?
A. It ranges from 1–2 years for Deputy Assistant Director posts to 7–10 years for Assistant Director and 8–10 years for Deputy Director roles.
Q3. Can I apply for more than one position?
A. Yes, if you meet the criteria for each role, but submit separate online applications.
Q4. Are these permanent jobs?
A. They are contract positions under NADRA service regulations, extendable based on performance and organizational needs.
Q5. How do government employees apply
A. Through proper channel, with a No Objection Certificate (NOC) from their parent department.
Q6. Will TA/DA be provided for interviews?
A. No, TA/DA is not admissible.
If you tell me your degree, years of media/digital experience, and preferred area (social media, video, archiving), I can suggest which post suits you best and help you outline a strong profile summary for your application.